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Why you should attend your first sports networking event

Christopher Nascimento, June 16 2021

Just under two years ago, I was fashionably late to the #networking party - see picture. For better or for worse, I kept pushing it off "I'll go to the next one", "it conflicts with my schedule", or "shucks, the sens are playing, better luck next time". Basically, I came up with any excuse I could so I wouldn't have to put myself in the uncomfortab...

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GIANT by name, simple by choice: Meet Niko Giantsopoulos

AJ Hewish, May 10 2021

it’s simple. Two words that Niko Giantsopoulos lives by. The Goalkeeper, for a club located in the Toronto area (not YORK) with stripes on their shirt, knows how to make waves by keeping it simple - and now he’s making a huge splash by becoming the first player in the Canadian Primary (or something along those lines) League to launch his own NFT...

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From University Project to Nationwide Brand: Meet white whale mktg Founder, Christopher Nascimento

AJ Hewish, May 10 2021

Chris was initially in University for accounting - what he thought would be his future. But after a few years, Chris changed his course of action to pursue what he always thought was best for him: Marketing. After enrolling in a digital marketing course that contained a personal branding project, with the objective of marketing yourself it led hi...

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Leader, Goal Scorer, History-Maker: Meet Ben Fisk

AJ Hewish, May 10 2021

“Success comes to those with the courage to fail in its pursuit.” Words spoken to his teammates after the Canadian Premier League Island Games in September 2020. Inspirational words that Ben lives by everyday. Words that Ben keeps in his mind everyday as his exciting professional career continues, and with exciting news. Here at white whale mktg...

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Hustle On and Off the field: Micah Awe Doesn’t Quit

AJ Hewish, May 10 2021

Micah Awe is not afraid to try something new. Change has been a constant part of his life, starting at the very young age of 3, when he moved with his family from Lagos, Nigeria to the United States. Diving into uncharted waters we’ve got Micah on board and are here to announce the first Micah Awe NFT. This one-of-a-kind collectible will be avail...

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Make a Splash: How to get Started with NFTs

Hiral Patel, May 7 2021

So you’ve finally learned what an NFT is, and you’ve bought into the hype of sports NFTs (if you’re new to the game, read our last two blogs to get caught up). Now it’s time to dive into the world of NFTs. Let’s go over how to get started. NFTs can be found on a variety of marketplaces, so depending on where you’re buying from, some of the steps...

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Sports NFTs: Its In The Game

AJ Hewish, May 5 2021

The World of NFTs is only just beginning. Not a lot of people know what it is and what possibilities it can bring. The options are endless and the opportunities across the world are immense. So why not take these endless opportunities that are growing at rates faster than anyone could imagine and combine it with one of the largest elements of cul...

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The Hype Is Real: NFTs Explained

Hiral Patel, May 4 2021

You might have seen the word “NFT” pop up on your feed recently, maybe on Reddit, Twitter, or your local finance bro’s Instagram. The term NFT might be new to some, and for those with more questions about them, you’ve come to the right place. A non-fungible token (NFT) is a unique digital asset, a one-of-a-kind that cannot be duplicated. Using th...

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The Art of No

Christopher Nascimento, March 29 2021

No. This isn't a New York Times Bestseller... yet, nor is it the title of the next James Bond movie. However, it is something that is equally notable. A lost art form that needs mastering You may be wondering what does this have to do with sports, marketing, or even both. Great question, I'm trying to figure that out as I type. But what I do know i...

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Why is Game Streaming so Popular?

Christopher Nascimento, March 16 2021

A few days ago on our Instagram account @whitewhalemktg we put out a poll, "which video game console would you want us to start streaming on PS4 vs PS5?". The response was amazing, as it always is when it comes to gaming content, the result? Well let's just say the company card was charged just over $700 CAD... in order to fulfill 70% of our follow...

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