Athlete Businesses

The Business of the Athlete

Hiral Patel, April 8 2022

How Former Basketball Pros Are Set To Become The Next Real Estate Moguls What happens after the lights are shut off on an athlete’s playing career, and they decide to call it a career? Many continue to stay close to the game in coaching, management, or broadcasting related roles – whereas others venture off into the twilight and enjoy the retired l...

The Sport Marketeer

Tom Brady - The Roadmap to Athlete Branding

Christopher Nascimento, December 31 2021

The Launch of Brady Brand Brady Brand We’re in the business of athlete brands. Therefore, when we hear some big news in the space, you know we have to touch on it. Tom Brady, the goat, has officially launched his own apparel company named Brady Brand. The brand looks to take athleisure wear to the next level by using the latest innovations in profe...