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Christopher Nascimento

The Route within The Route.

The Route, January 10 2023

Ep. 120 of The Route with Podcast Host & Founder of white whale mktg For those that listen to the podcast frequently, you'd know at the end of every episode, Christopher Nascimento, Host of The Route & Founder of white whale mktg, poses the 'rocking chair' question. The question originates from Chris being certain, that he'll live until he's 103....

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The Sport Marketeer

Making A Splash in the Off-Season

Hiral Patel, July 9 2022

NHL teams Copy NFL Counterparts in Creative Schedule Releases Teams are starting to get more and more creative on social media with their team’s announcements, a sight that sports fans from all over are loving. Events and moments that were often announced in a bland way have now taken on a new life. This past week, the NHL officially released its s...

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The Sport Marketeer

Stealing The NFL Draft

Hiral Patel, April 29 2022

LA Rams Release Hollywood Level Movie Trailer For The NFL Draft The NFL Draft is one of the league’s biggest events of the year, spanning over 3 days and giving all 32 teams a reason to be there (assuming no one dumped all their picks in the previous off-season). Across 3 days, fanbases crowd around screens across America to see the future of their...

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The Sport Marketeer

Sports Content Coming to a Screen Near You

Christopher Nascimento, December 31 2021

The Investment Sports Have Put into Content Amazon This past year we’ve been spoiled with endless amounts of sporting content pieces to watch on our favourite viewing platforms. We’ve seen more limited series, investment into more engaging tv broadcasts, collaborations and even original content from clubs.

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The Sport Marketeer

The Season To Get Creative

Christopher Nascimento, December 31 2021

How Teams Should Create Holiday Content Twitter / @Anaheim Ducks The holidays are fast approaching, and this is the time your social team can sink or swim. Every brand in sports is in the process of soon releasing its holiday post. Most scrape by with the basics while others would’ve been better off not participating. Yet, we’ll admit there are sti...

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