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The Route Podcast

From Tradition to Passion: The Inspiring Journey of Jordan Sharon

The Route, July 16 2024

Summary: In our recent podcast, Jordan Sharon, the Founder of LiveColombia Experiences, shared his remarkable journey from a conventional career path to passionately pursuing real estate and golf in Colombia. His story is a testament to the power of taking risks, embracing change, and seizing control of one's life. Jordan’s narrative underscores...

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The Sport Marketeer

Golf Canada Continues Their Creative Roll

Christopher Nascimento, September 6 2022

CP Women’s Open partnerships shine on a phenomenal weekend in Ottawa Earlier this summer we had an RBC Canadian Open special edition newsletter, that dove into numerous topics pertaining to why you need to keep an eye out for golf. Not only were big names finally returning to compete on the greens in the great white north but Golf Canada was LITERA...

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The Sport Marketeer

The Future of Golf Starts Now

AJ Hewish, August 29 2022

Tiger Woods and Rory McIlroy launch tech-based Golf league These last few months have been extremely controversial with the introduction of the PFA Tour’s first possible massive competitor: LIV Golf. But now, the PGA is hitting back, and there are no other two players to hit back at the industry than Tiger Woods and Rory McIlroy.

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The Sport Marketeer

You Only LIV Once

Hiral Patel, June 10 2022

PGA Announces Suspensions For LIV Invitational Participants As play teed off in Etobicoke for the RBC Canadian Open, the LIV Golf invitational got underway in London, England - and the PGA is not warming up to the new kid on the block. Just minutes after the first hole began in London, the PGA released a statement announcing the suspension of all p...

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The Sport Marketeer

Golf Canada & theScore Bet Team Up

Caleb Gilligan, June 3 2022

Taking Their Gaming Partnership To New Heights It’s official, theScore Bet has partnered with Golf Canada to become their official gaming partner. The innovative deal that brings new on-site and digital activities to the Canadian golfing industry has been announced ahead of the 2022 RBC Canadian Open which is set to begin next week.

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The Sport Marketeer

Guess Who’s Back, Back Again

Hiral Patel, June 3 2022

RBC Canadian Open to Return After 2-year Hiatus The greens will be greener than ever next week, as the PGA tour comes up North for the first time in 2 years. The RBC Canadian Open is scheduled to tee-off next week at St. George's Golf Course in Etobicoke, Ontario – and golf fans should be excited for the return of the tour to Canada. With talent li...

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The Sport Marketeer

Throwing In The Towel

AJ Hewish, June 3 2022

The Start of the End for the PGA? Since 1929, the Professional Golfers’ Association (PGA) Tour has been the main tour played by male golfers in North America and the United States, including some of the top golfers in history such as Tiger Woods, Rory McIlroy, Tom Watson, Jack Nicklaus, Arnold Palmer, Ben Hogan, Justin Thomas, and so many more worl...

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The Sport Marketeer

Drive to Survive: PGA's Turn on Netflix

AJ Hewish, January 14 2022

PGA Gets Netflix Series Keyur Khamar/PGA TOUR It’s already on the way for all you golf fans and sports fans out there. Netflix is teaming up with the PGA Tour and Box to Box Films to release an immersive documentary series that will follow the lives and stories of the top golf players in the world on the biggest stage in professional golf: the PGA...

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