Nike

Lebron to Liverpool: Confirmed

Hiral Patel, December 5 2021

What do Lebron and Liverpool Have in Store? AFP Don’t let the headline fool you - LeBron is still a Los Angeles Laker, and is still a basketball superstar (until Shams or Woj says otherwise), even though it would be very believable that LeBron found himself playing professionally in a different sport. However, we will soon see the king (or his like...

The Sport Marketeer

The New Kids on the (Ro)Blox

Hiral Patel, November 29 2021

Nike’s Newest Venture. The Metaverse Done Right. Nike / Bloomberg In the world of ESports, the intersection between brands and the audience has always relied on engagement. As online platforms become the primary domain for consumers to interact with brands, a digital arms race has emerged to innovate and market to the online customer in bigger and...