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Sports Marketing

Christopher Nascimento

The Route within The Route.

The Route, January 10 2023

Ep. 120 of The Route with Podcast Host & Founder of white whale mktg For those that listen to the podcast frequently, you'd know at the end of every episode, Christopher Nascimento, Host of The Route & Founder of white whale mktg, poses the 'rocking chair' question. The question originates from Chris being certain, that he'll live until he's 103....

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The Sport Marketeer

McLaren: Racing into the Future of Partnerships

Christopher Nascimento, October 21 2022

McLaren Racing & Seamless Digital Bring Digital Advertising to F1 Cars Beginning with the United States Grand Prix, McLaren Racing will have a two-system display available on the cockpits of their MCL36 cars. This latest addition will remain on the cars for the remainder of the 2022 season whilst also providing an outlook of what’s to

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The Sport Marketeer

Out of Office and In the Ballpark

Hiral Patel, September 9 2022

Seattle Mariners look to bring a unique activation to corporate fans Afternoon baseball. A concept loved by fans across the continent, but only on the weekends. The weekday afternoon baseball is a tough sell for ticket sales reps, and a tough buy for most blue- and white-collar workers. This past Wednesday, the Seattle Mariners partnered with Geekw...

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The Sport Marketeer

Golf Canada Continues Their Creative Roll

Christopher Nascimento, September 6 2022

CP Women’s Open partnerships shine on a phenomenal weekend in Ottawa Earlier this summer we had an RBC Canadian Open special edition newsletter, that dove into numerous topics pertaining to why you need to keep an eye out for golf. Not only were big names finally returning to compete on the greens in the great white north but Golf Canada was LITERA...

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Christopher Nascimento

Building A Sports Marketing Business

Christopher Nascimento, August 23 2022

What I've Done In The Last 11 Months Three years ago I ramped up my networking as I felt the pressure. If I didn't start, I thought I'd never break into the world of sports so along came coffee chats with people around Ottawa. At the end of each chat, I'd ask for two people they'd suggest I speak to.

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The Sport Marketeer

Golf Canada & theScore Bet Team Up

Caleb Gilligan, June 3 2022

Taking Their Gaming Partnership To New Heights It’s official, theScore Bet has partnered with Golf Canada to become their official gaming partner. The innovative deal that brings new on-site and digital activities to the Canadian golfing industry has been announced ahead of the 2022 RBC Canadian Open which is set to begin next week.

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The Sport Marketeer

F1 Under the Miami Sun

Hiral Patel, May 20 2022

Miami GP Reaches New High In Viewership Last weekend, the thrilling sport of Formula 1 racing, which has captured the hearts and attention of millions over the past few years, took its talents to South Beach for the Miami Grand Prix. The race, which took place around Hard Rock Stadium, had high expectations and was attended by a long list of celebr...

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The Sport Marketeer

Insight Into Athlete Earnings and Their Problems

Caleb Gilligan, April 15 2022

Chris Pronger Launches Twitter Account Sharing Experiences In his prime, Chris Pronger was the best all-around defenceman in the NHL. Those who never had a chance to watch him play missed a player who could do it all for a very long time. Playing in over 1100 games in his career, Pronger is known as one of the best defencemen in NHL history and eve...

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The Sport Marketeer

Mike’s “Latest” Bites

Hiral Patel, March 24 2022

A Brand that Packs a Punch Byline: Mike Tyson’s latest cannabis product pays homage to one of his most famous moments Former Heavyweight Champion Mike Tyson has made headlines after his boxing career for many reasons - mostly for his outspoken behaviour, or the usual challenge to a fight. Recently, Tyson’s advocacy for cannabis has propelled his ve...

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The Sport Marketeer

Bringing The World Stage To NHL All-Star Weekend

Christopher Nascimento, February 11 2022

Why The NHL Should Consider A New Format gamewornauctions.net Over the last number of years, hockey fans have been looking forward to the 2022 Olympics. It was set to be the first time that the hockey world would have a best on best tournament in 8 years. Unfortunately, with the current status of COVID, the NHL has backed out of the competition and...

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