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Leveraging Podiums For Your Brand tiktok/scotty james The Olympics are set to end in two days' time it’s evident that most stories from the games usually come from podiums - ranging from Cinderella stories, upsets, or sheer dominance of the sport (s/o Canada’s women’s hockey team). With that being the case, it’s clear that medal-winning athletes ha...
Read MoreHears What We Learned @Juventus / TikTok white whale mktg just turned one at the beginning of December 2021. With that, it means the company has been around for the emergence of new social trends - short-form content. The issue? We weren’t utilizing this tool enough and from our meetings, there’s still a lot of athletes and brands that were in the...
Read MoreHow Sports Are Interacting with TikTok Source: WFZ 98.7 Over the past few weeks, TikTok content creator @emilyzugay has taken the world by storm with her creative videos. Sarcastically and hilariously, she has been ‘redesigning’ the world’s most famous brands including Microsoft, Amazon, McDonald’s, and even TikTok themselves. She’s gained over a m...
Read MoreHow Celebrities Are Impacting Sports Source: collider We’re seeing a new era of sport video games and with the release of FIFA 22, there are some new, but familiar faces, Ryan Reynolds and Rob McElhenney, two comedians known for roles such as Deadpool and mac from its always sunny in Philadelphia.
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